Introrluction
Habibullah Haseeb Packages (HHP) is a start-up packaging organization which is established on July 2008 in Kabul, Afghanistan and it Is one of the part of HabMullah Haseeb Group of Companies (HHGC). Offering regular packaging services to walk-in customers. HHP will be known as the reasonably priced, environmentally sensitive, convenient service provider.
HHP has Identified three keys of success that will be instrumental in its sustainable success. The first is to provide a market-needed service which It will accomplish by offering reasonably priced packaging services. The second will be to ensure its services are as convenient as possible. If it is not the most convenient solution, then people will not become longterm customers. The last is the use of strict financial controls.
11 HP will target customer segments in whole market environment. Each group will have different compelling reasons as to why they use HHP Recognizing that these are two distinct groups, they will target differently.
HHP focus on two different types of competition. The first type of competition is from International shops that offer packaging service beyond the core service offerings. These types of shops typically offer deliver as an supporting service. The second form of competition is f mom local shops that focus on packaging. There are many different competitors in this space and as a general rule have high priced options. These service providers appeal to someone who values convenience and is willing to pay for it.
HHP is lead by Mohammad Haidar Omaid”, a seasoned entrepreneur started his first business Habibullah Haseeb Printing &Advertising (HHPA) ten years ago. Ornaid will be successful in leveraging his experience of operating his own business with the skills taught to him while he was pursuing his MBA. His excellence and education will be heavily valued in assuring the success of HHP.
Vision
HHP vision is to influence and promote the best packaging solution in Afghanistan.
Mission
HHP mission is to become the premier Packaging services compnay In Afghanistan. This will be achieved by offering reasonable prices, fast and environmentally sound service, and maintaining 100% customer satisfaction.
Objectives
Become the premier Packaging servicer.
Reach profitability within the first two years. Achieve market penetration of 15% annually. Build a long term relationship with clients. Increasing new bases for customers.
